B2B Marketing versus B2C – How Social Media Stacks UpÃ, 

Social media is an important component in marketing for all types of businesses. It doesn’t matter if a business’s customers are individuals or businesses, social media works very well for marketing to both groups. But, there are some differences in approach, and it’s important to understand the difference between business to business (B2B) marketing versus…

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Automating Your Business So You Can Go on Vacation 

As a home business owner it’s important to make plans to take periodic vacations. That means a real vacation to turn off all the computers, disconnect from social media, and spend time with your family. Everyone needs a vacation. The problem is, business owners tend not to take very many vacations and when they do,…

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Attracting New Clients through Community Involvement

There are several ways in which you can attract new clients to your service-based business, but one of the most effective is via community involvement. Don’t get worried. Community involvement can happen both on and offline. There are communities that exist only online and there are communities that exist only offline. You can do both…

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Are You Setting the Best Marketing Goals for Your Business?

Goal setting is an important part of doing business. You have to set goals for every aspect of your business and that most certainly includes marketing. You’ve likely heard that goals need to be specific, measurable, attainable, realistic, and time sensitive. The reason this is a good plan of action is that it gives you…

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Are You Managing Your Time or Is It Managing You?

It’s amazing how much some people manage to get done, while others seem to be stuck in a rut without enough time in the day to accomplish much of anything. But, here’s the secret. Everyone has the same amount of time in every single day. It’s one way in which we are all created equal.…

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Are You Leveraging the Right Resources to Grow Your Business?

Marketing your business with online content is the ultimate way to bring traffic to your website. You can use articles, newsletters, blog posts, social media updates, FAQs and more to help bring traffic, but there are ways to do it so that you can grow your business the right way. Having a lot of followers…

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Are Press Releases Worth the Time and Effort?

One of the oldest marketing ploys around is the old-fashioned press release. But, do they still work? The short answer is that if you have a newsworthy reason to issue a press release, then by all means you should do it. Press releases still have great value for many reasons. They still get results, although…

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App Developer

Starting highly in-demand work-at-home businesses, like app developer, calls for very specialized skills. Someone who wants to develop apps needs to know what kind of apps they want to develop, who they want to develop them for, and what they need to learn to do it. If you have programming skills, start out like you…

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Analyzing Your Competition’s Social Media Efforts

One the best ways to give your own business a boost is to check out your competition. Your competition, even if your business is more popular, can give you a lot of insight to your audience and how you can improve to make your business even more profitable. One way to do that is to…

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Eight Alternative Ways to Get Analytics for Your Emails 

Your email marketing software likely already offers some tremendous features regarding analytics. But, sometimes you determine that you need to drill down even deeper, or get some information that is not natively available with your particular service. In that case you have to find an alternative source to get the data that you need. Here…

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