The hardest part of any online business is to actually drive
traffic to your website, but luckily there have been many things
designed to help make that job easier for you, one of which is
Search Engine Optimization, or SEO.
The concept of SEO has been first developed with the purpose of
helping search engines bring out content most relevant to a
search on the first page based on keywords, meaning that you need
to make your content flow naturally while still keeping your
keyword present here and there.
In most cases a proper SEO ranking results from multiple factors
being put together, meaning that you need to put the keyword in
as many different places as you can, including the titles,
subtitles, image descriptions, meta tags, and headline tags.
If you can, make sure that the keyword you plan on using will be
present in your domain name, or at least in your address bar as
it will not only help you gain rankings on search engines, but it
will also help people identify what your website is about very
quickly and easily.
You should also look into increasing your keyword variety by
taking various synonyms of your keywords and running them through
a keyword tool; chances are that you will find a variety of
keywords which give you a good amount of searches when used
together on the same page.
Another way of adding some variety to your on-page SEO factors is
by adding pictures and videos alongside your content, all while
using your selected keywords in their titles and descriptions;
not only will this be more popular with real people, but it will
provide your website with more relevance in the eyes of the
search engines.
All in all, these are the main on-page SEO factors that you
should to working on as they really can improve your website’s
standing in every search engine, driving natural traffic to your
business.
Joshua Shoemaker
pinterestcrusher.com
