How to Turn Everyday Experiences into Opportunities

When you woke up this morning, what was your response to the alarm, or the sun, or whatever woke you? Were you excited to start your day? Were you irritated to be awoken? If you had the former response, it’s likely that you see opportunity in even the most mundane experiences. If you had the…

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How to Turn Customers into Repeat Buyers

It costs a lot less to keep a customer than to work on acquiring a new one. You can reduce costs and increase revenues substantially by turning the customers you already have into repeat buyers, turning your product cycle into a never-ending circle by expanding your customer lifecycle into infinity. So how do you turn…

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How to Turn Affiliates into Marketing Powerhouses

One of the very best ways to market online is to create a legion of loyal cheerleaders and fans, who at your command tell everyone they know about your products, services, sales, and information. Word-of-mouth marketing has always been the very best form of marketing and creates better and longer-term relationships with customers. Keeping customers…

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How to Take Inventory of Your Existing Links

It’s important to occasionally not only check up on who is linking to your site, but also what links you have linking out on your own site. Linking inventory isn’t hard to do today thanks to technology. Finding Out Who Links to You: * WhoLinks2Me.com – Enter your domain name and this site will check…

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How to Survive during Slow Times

As a service provider or work-at-home provider who only gets paid when working, you’re going to have times that are slow due to your clients’ need to take a vacation. Everyone needs vacations, but you’ll need to be able to fill the void while they’re gone so that you still earn money even when your…

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How to Successfully Staff Your Social Media Team

When you embark on a social media marketing campaign, it helps to have a strong team behind you. You need social media staff to help you with all aspects of your social media marketing campaigns – from creating content, to physically posting the content, to developing marketing campaign ideas. But, if you don’t understand the…

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How to Successfully Integrate the Online-to-Offline Experience 

As a retailer it’s important to realize that showrooming is not going to go away. So, instead of packing your bags and heading out of town for the virtual world, focus on other ways that you can turn your retail store into a place that shoppers want to experience as well as make purchases in.…

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How to Stop Overcomplicating Things and Letting Your Assistant Handle It

Many business owners have a really hard time letting their assistant handle various tasks. This is because many business owners have the feeling that if they let their assistant do things they will lose control. Additionally, they feel like no one can do “it,” whatever “it” is, as well as they can. But, most of…

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How to Stay Educated in Your Niche

Nothing ever stays the same. If you think about how fast technology has changed our environment over the last 20 years, you’ll realize how imperative it is to stay educated in your niche. While your niche can remain your forte for years to come, what it looks like today will barely resemble what it will…

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How to Stand Out in a Sea of Contractors 

It sometimes seems like everyone has decided to become a contractor and every day your competition grows stronger. But, the truth is, competition is good. The more competition you have, the more opportunity you have to prove your worth. Because the more competition, the more your services are in demand. Understand Your Audience Laser focus…

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